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How to Write a Brief That Gets You a Great AI Website

Averoz turns a short conversation about your business into a finished website design. The quality of that design depends almost entirely on one thing: how clearly you describe what you do. The good news is that a great brief takes about five minutes.

Start with the one-liner

In a single sentence, say what you sell and who you sell it to. "A family dental clinic in Bandung" already tells the AI the tone, the imagery, and the kinds of pages you'll need. Vague briefs produce vague sites.

Cover the essentials

Give the AI these and it can do the rest:

  1. What you offer — your main services or products.
  2. Who it's for — your typical customer.
  3. What makes you different — price, speed, experience, location.
  4. What you want visitors to do — call, order, book, message on WhatsApp.

Bring your materials

If you already have a logo, photos, a price list, or an old website, share them. Averoz will pull real details into the design instead of inventing placeholders. No materials? No problem — the AI fills in sensible, on-theme content you can edit later.

Set the tone

A line like "friendly and modern" or "premium and minimal" steers the whole look. One adjective is often enough.

Then preview, don't perfect

Don't try to get everything right in the brief. Generate a Home Preview, see the direction, and refine from there with the AI Editor. Iteration beats planning — and your first preview is free.

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